Marketing Director

Bianka Rodriguez, Marketing Director is responsible for managing USRPA’s UES International Rice Promotion programs in Mexico and Central America and regularly travels to audit and review campaign activities. Rodriguez is bilingual and joined the team in 2012 and supports the USRPA in a wide range of activities including administrative and customer support particularly with Latin America. Rodriguez also coordinates and facilitates the logistical aspects involved with the annual Rice Market & Technology Convention’s many Speakers, exhibitors and sponsors. Rodriguez is the point-of-contact and intermediary amongst prominent customers of U.S. rice and various U.S. Embassies. Rodriguez studied at the Universidad Del Valle de Mexico, Mexico City and continues her education with courses at the Instituto Tecnológico y de Estudios Superiores de Monterrey and received a Business Management Certificate from the Pontificia Universidad Catolica de Chile.


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